Our Story

Our Story

Why Ambervel?

Ambervel exists to honour the legacy of grandfathers who formulated, fathers who practised, and daughters who remembered. Rooted in heritage, our journey began not in a lab, but in a quiet home filled with the scent of herbs and the rhythm of healing hands.
We exist to offer potency with purpose a powerful blend of ten time-tested oils, each sun-infused, hand-measured, and chosen for their therapeutic power. In a world of fast fixes and fads, Ambervel stands for purity free from chemicals, untouched by trends, grounded in nature.
Ambervel is here to revive what matters healthy hair, confident hearts, and the lost art of slowing down to care for yourself. It's a brand shaped by trust and legacy between generations, between nature and nurture, between ritual and result.
We’re not just selling hair oil. We’re preserving a tradition. We’re earning trust, one honest bottle at a time.
This is why we exist.

Meet our Founder – Deepa Targe

Ambervel was born not in a lab, but in a home a home filled with the fragrance of herbs, gentle hands, and timeless traditions.
My name is Deepa, and this story begins when I was a little girl watching my father prepare Ayurvedic medicines with care and devotion, following my grandfather’s trusted formulas. Our home echoed with the rhythm of healing pudis being packed, oils being blended, and stories of wellness shared over dinner. My brother followed our father’s footsteps, carrying on the family’s Ayurvedic legacy. I, however, chose a different path finance, a CFA degree, and the corporate world.
But the pull of Ayurveda was too strong to ignore. It wasn’t just a family profession it was a part of me.
So I returned. For over a decade, I dedicated myself to nurturing our Ayurvedic practice, growing from one humble store to a network of fifteen. I worked alongside experienced Vaidyas, ensuring their energy stayed focused on healing, not operations. We served over a lakh patients and every one of them reminded me why I came back.
Yet, amid all the growth, I lost touch with something smaller… more personal.
The quiet rituals of my childhood my nani mixing multani mitti, my mother massaging my hair with curd and amla, the earthy scent of shikakai and reetha those gentle moments had faded. Life became busy. I turned 40. And my hair began to fall. Strands disappeared with every comb stroke. I tried everything modern haircare had to offer but it only got worse.
Then one morning, sipping tea with my maa, we remembered those old rituals. That conversation lit a spark.
We spoke to our trusted family Vaidya. Together, we created something pure and honest just like nani used to make. A sun-infused hair oil steeped in tradition, prepared with patience, and made with love. We named it Ambervel.
The results were gentle and real like coming home. My mother’s hair grew soft again. My hair felt alive again. And the most beautiful moment? My little daughter looked in the mirror and said, "Mummy, I want to grow my hair longer!"
Three generations. One bottle. A story of trust, roots, and revival.
Ambervel isn’t just hair oil. It’s a return to simplicity. A whisper from the past. A promise to our future.
And every time I use it, I remember, "No matter how busy or messy life gets, A good hair day can still make everything feel a little bit better."